The month of May'14, Facebook launched video auto plays. And the results are front of your eyes that means number of viewers of videos on Facebook are more rapidly increasing, undoubtedly! As we all know very well that it is merely vanity touchstones, nonetheless, it all matters the brands. At an F8 developer conference in San Francisco, The CEO of Facebook- Mark Zuckerberg shared abundantly of announcements, including Facebook's aim to compete directly with YouTube!
Reasons- The New Update Of Facebook Is Being Loved By Brands
For many brands, Facebook video is much bigger than YouTube for their promotion & advertisements. This social networking site has always been clear strategies since the emergence of it. And now, uploading the video on Facebook & making it embeddable everywhere on the web can definitely change the entire scenario of brands. How the new update will beneficial for your business?
Facebook Has Myriad Users Base!
Yes, you are reading right thing, Facebook has myriad users base that means 1.3B users. Usually, people might not be on Instagram or on Tumblr, nonetheless, they are at least on Facebook. With the increasing order of Messenger, due to the potential evolution of business chats & Social CRM, people remain stick to Facebook.
Bestowing The Opportunity To All Kind Of Brands Or Businesses
It could bestow the brands the tremendous opportunity aggregating the community on a single channel i.e. Facebook. So, there is no need to switch from one platform to another one to consume the content when you keep your audience engage with this single channel.
Advertising Strategies Could Be More Organized
Whilst spreading investments on diverse platforms on different social media platforms then it could be a great idea concentrating all of them on a single platform. Hence, it could be helpful to optimize content distribution & production for Facebook. And, undoubtedly, it provides the perfect circle to your business.
Facebook Renders New Embed Video Option!
When we talk about few years back, if you wanted to embed video on your website then you had to embed the entire Facebook post containing the video. But now. Facebook has become game changer. You can now embed video in quirky & easy way. According to sources, the rising popularity & availability of “embed videos” of Facebook, it is poised to overhaul YouTube and will become leading video advertising platform.
Facebook is introducing the new embeddable video player that means the users are able to bring clips directly from the social network to outside websites & blogs merely doing copy & paste a string of HTML code. And now, there is gonna be two opportunities to embed Facebook videos on your website:
Opening up the News Feed and you'll see the option below to Embed This Video. The selecting option will provide you the video embed code to paste the website.
#2 Embedding your own downloaded Facebook video onto your website.
Opening up the video from your own personal Timeline or Facebook Video Album. Click on “options” tab below the video's description. To generate the code, select Embed Video option.
